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It consists of a number components interacting to achieve a secure and trusted commercial infrastructure on the Internet.
The Plug-in, a free Internet Explorer browser enhancement, provides end users with a common sense way to navigate the web. It also provides security and trust by identifying the company behind the website - achieved through the user friendly display of the company name, country and company logo on the plug-in interface.
Websites are validated and unique digital certificates are issued and placed in the commercial directory. The digital certificate is a standardised data file contains their digitally signed company details. The users Plug-in retrieves the digital certificate from the commercial directory, validates its integrity and displays its contents on the secure interface.
Because company details are validated, both companies and consumers can be assured that only legitimate companies appear within the program system.
Why is this plugin needed? It bridges the gap between the online virtual world and the physical world. It brings the same usability, intellectual property rights, brand usage, confidence, trust and security that we have long benefited from in the physical world to the web.
Backbone Technology The plugin system utilises the core technology of Public Key Infratstructure (PKI). This proven security technology encompasses the generation and management of digital certificates (conforming to the ITU X.509 Digital Certificate standard). These digital certificates contain the website owners corporate details, and when issued result in a website becoming Trust enabled. This is essential to providing customers with trust and confidence in the identity of the company behind the website.
It utilises PKI technology to ensure that the digital certificate is integral (it has not been tampered with). If the digital certificate is a victim of tampering, it will fail validation by the Plug-in.
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